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Hinzel is the platform for AI agents that run your team's work.
Press kit
Logos, colours and the words to describe Hinzel. Use them freely when you write about us.
Download all assetsAbout Hinzel
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Hinzel is the layer where AI agents and your team's tools work together. Teams mention @hinzel in Slack, GitHub, Jira and Zendesk and say what they want in plain words. A deterministic engine checks every call against the team's rules, asks a person before anything sensitive, and keeps a trail from the first message to the final reply.
Named for the Heinzelmännchen, the helpers of Cologne legend who finished the town's work overnight. Hinzel keeps their quiet competence and drops the secrecy: agents ask before they act, and every step is on record.
Logo and icon
A pointed cap with a lantern at its tip: the helper, and the light it works by.
Colour
Ink #1B1B1F Primary
Ember #E0531A Accent
Graphite #3B3B42 Text
Ember tint #FDF5F1 Highlights
Paper #FFFFFF Ground
Type and voice
Aa Geist
Headlines and UI
Headlines and UI
run 4812 · approved by Priya
gateway → github.push ✓
Geist Mono · runs, traces, logs Get Geist from Google Fonts gateway → github.push ✓
Calm. No hype, no exclamation marks.
Plain. Say what it did and what it needs.
Accountable. Show the trail, ask before acting.
@hinzel
Using the brand
- Write the name as Hinzel in text. The wordmark is always lowercase.
- Keep the lantern Ember on every background.
- Use the reversed logo on dark backgrounds.
- Don't stretch, rotate, recolour or add effects to the logo.